Who is this idiot anyway?
Peter Freeth is the author of The Big Self Help Lie, a book arguing that the global self-help industry doesn't fix people - it profits from convincing them there's something wrong with them and then keeping them in that endless loop of self-improvement. Drawing on over 30 years working in and around coaching and personal development, he turns a critical eye on the very industry he's built his career and reputation in, examining how ideas like self-worth, goal-setting and personal growth have been repackaged into products designed to keep people buying rather than actually help them. The book is available now in paperback and Kindle editions.
"I got tired of hearing from people who had paid for coaching, leaving sessions feeling worse about themselves than when they went in, and being told that's progress. It isn't. It's the business model. That's what this book is about."
Book details
Title: The Big Self Help Lie
Author: Peter Freeth
Publisher: Genius Media
Format: Paperback and Kindle, available now
ISBN: 9781908293688
One-line premise: The self-help industry doesn't fix you - it profits from convincing you that you're broken.
Concept:
If you're frustrated with your efforts to improve yourself and you feel that what you've invested in self help hasn't worked then there's a simple truth that you need to know.
It's not your fault, you've been doing nothing wrong.
You've simply fallen into the trap of the self help industry - they don't want you to improve, they want you to keep on buying coaching programs and boot camps.
They created the myth that there's something wrong with you.
Media contact
Sample chapter
Download the first chapter of The Big Self Help Lie
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